Why You Should Always Negotiate
Studies consistently show that candidates who negotiate their salary earn 7-10% more than those who accept the first offer. Over a career, that compounds into hundreds of thousands of dollars. Yet 55% of candidates never negotiate — usually because it feels uncomfortable.
Here's the truth: employers expect you to negotiate. The first offer is almost never the best offer. And asking for more — when done correctly — doesn't make you look greedy. It makes you look like someone who knows their value.
Do Your Research First
Before you negotiate, you need to know the market rate for your role, experience level, and location. Use multiple sources to triangulate.
“Never negotiate without data. "I believe I'm worth more" is weak. "Based on market data for this role in London, the range is £85-105K" is powerful.”
- Glassdoor and Levels.fyi for salary benchmarks
- LinkedIn Salary Insights for role-specific data
- Blind and Teamblind for anonymous compensation discussions
- Ask peers in your network — direct conversations give the most accurate picture
The Negotiation Framework
When you receive an offer, follow this structure:
- Express enthusiasm first — "I'm really excited about this opportunity and the team"
- Ask for time — "I'd love a couple of days to review the full package"
- Present your counter — "Based on my research and the value I'll bring, I was hoping for [X]. Is there flexibility here?"
- If they push back on salary, negotiate other elements — signing bonus, equity, remote days, learning budget, or title
What to Say When They Ask Your Current Salary
In many regions, it's now illegal for employers to ask your current salary. But if they do, redirect: "I'd prefer to focus on the value I'll bring to this role. Based on my research, the market range for this position is [X-Y]."
Never anchor yourself to your current salary — especially if you're underpaid. The negotiation should be based on market value, not your history.
Know When to Walk Away
Set a minimum acceptable number before you start negotiating. If the final offer falls below that threshold, be prepared to decline respectfully. Having a strong BATNA (Best Alternative to a Negotiated Agreement) — whether that's another offer or staying in your current role — gives you genuine leverage.
Remember: a bad offer accepted today creates resentment tomorrow. It's better to walk away and find the right fit than to accept something that undervalues you.